Monday 2 June 2014

[Week 12] Brain fitness club

Recently, a big breakthrough in research on Alzheimer's disease has occurred. Scientists promise that we will soon be able to prevent the disease. The agile American nation , instead of waiting for these promises come to fruition , has taken matters into their own hands and started to work out hard in neurofitness clubs.
In the U.S. , near thousands of fitness clubs, the" brain fitness clubs" started to appear. Nobody expected such popularity – a total madness on their point begun. Their creator and trainer, Michael Gonzalez- Wallace claims that these systems "in addition to strengthen of your muscles can also train your brain cells ."
Wealthier Americans do not limit themselves to visiting neurofitness clubs regularly but they are also willing to pay even a few thousand dollars for solving puzzles or rebuses with a private " mental consultant ." And if someone haven't the time or money , they choose one of hundreds applications for phones and tablets. The most popular is the Luminosity .
Gary Small is a professor of neuropsychiatry and author of many books about memory. The last one - " The Alzheimer 's Prevention Program : Keep Your Brain Healthy for the Rest of Your Life " - is on the bestseller's list created by "New York Times " . While other doctors , make fun of the Small's Hollywood lifestyle, patients line up in a long queue to see him.
https://www.youtube.com/watch?v=DV68_tM_Sgo



In response to these demands and thousands of questions about protecting from dementia , the doctors specialized in brain created so called " Memory Boot Camps". These are a several hours long activities where you can get to know neurofit exercises , learn the remembering techniques and stay up to date with innovations on the prevention of Alzheimer's.
Maybe the interest in disease , about which we would prefer to forget , is followed by U.S's fashion for DNA testing . These results of a long list of genes that may predispose us to various diseases. We can get for example an information whether we have the APOE gene, which occurs in some patients with Alzheimer's disease and may cause the disease even for 30-40 -year-olds . Such tests are available only on request.“ Silver Alert " is an action which shows people the importance of acquisition of such knowledge.
We should reacts before we see the negative consequences- Paul Ainsen says. When the patient complain about disorientation, has problems with concentration and forgetting the closest people names- it is probably too late to stop his or her brain damage.
American Research Institute for Aging shows that the diet consisting of vegetables and fruits is essential. A healthy diet can reduce the risk of dementia by as much as 50 percent . Experiments on rats fed with modern diet consisting of fats and simple carbohydrates have shown that rodents after three months of such diet fell out much worse on memory tests .
The second piece of that puzzle is an activity . Proof ? This is the classic research made few years ago. When you ask young people about the solution to a simple task , and peeping at their brains, using magnetic resonance, scans shows activity in several brain areas . For older people who do not lead very active lifestyles , the same job involves more areas . Probably the brain cannot cope , it is a bit confused and has to operate more resources. But for older people who regularly exercise , the scans looks very much like in young people . How is this possible ? The rodents show the answer again . Physical exercise increases the number of blood vessels supplying blood to the brain, affect the number of connections between neurons and increase the level of nerve growth factor . All this means that neurons can easily regenerate .
For this we need to add the brain cells work .
So , to protect your brain , you have to train it when you're a young person. For those who did not, remains neurofitness . But does it work? Many scientists look skeptically at neurofitness clubs , treating them as another marketing product for terrified customers . In the end, we know crosswords and sudoku for years. Maybe they are worth a trying?
  1. In your opinion, how much marketing and how much scientific is in neurofitness clubs?
  2. Do you agree with the statement that people who exercise the mind longer persist in their health?
  3. Do you think that neurofitness fashion will appear in Poland?



8 comments:

  1. In your opinion, how much marketing and how much scientific is in neurofitness clubs?
    All marketing. Nothing else. We train our brain every day. Inefficient - true, but still a training. remember that every single business in the world is made just to create revenue. No exceptions.
    Do you agree with the statement that people who exercise the mind longer persist in their health?
    I have no idea what it means. Like do we stay healthy longer? Probably.
    Do you think that neurofitness fashion will appear in Poland?
    We're to poor for that. Unless you target very specific groups of people (rich ones ;) )

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  2. In the second question I meant also mental health.
    I was asking for example about old people who are playing bridge or chess or make their mind work in other way- do you think that it influences on their mental health- do you think that they could easier avoid , for example Alzheimer's disease?

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  3. Maria
    Mental health is a state of mind. Only the strong will survive.
    Are chess or other types of games positive? Sure they are. Endorphin is amazing and it works magic in our brains.

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  4. In your opinion, how much marketing and how much scientific is in neurofitness clubs?
    In my opinion this is just marketing, unfortunately, but I agree with person from the last video - if someone enjoy doing them - they should.
    Do you agree with the statement that people who exercise the mind longer persist in their health?
    What do you mean by exercise? If there is no scientific proof that any of presented "exercise" work, what is the difference between doing them and just browsing web?
    Do you think that neurofitness fashion will appear in Poland?
    Probably yes, and some people will belive it, like they believe "magic square" from the FAKT...

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  6. I agree with Armand and Natalia. It’s marketing trick. If you really want to train your brain you can do it at home with crosswords, sudoku and apps on your phone.
    In my opinion, fashion for neurofitness will eventually come to Poland, but it will be very expensive and exclusive. Only very wealthy people and celebrities will train it these clubs.

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  7. Armand- I agree- state of mind is closely connected with mental health. Endorphins

    It may be that we all criticized neurofitness clubs unfairly. We don't not know their real effectiveness- playing chess and other “domestic” ways could be not enough to prevent Alzheimer. A group of people who wanted, of course, make money ,but who also have university degrees prepared the program – I believe that when you do something connected with your interests, even if you do it for money, you do it as good as you can.
    In my opinion, neurofitness clubs may appear in Poland only in a pair with fashion for DNA testing.

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  8. 1. Like many others before me said, it's all marketing. I have already well trained brain to know that I can do all those exercises at home and not paying even "a penny" for any pointless mental coach or whatever.
    2. Those who train their brains frequently are smarter, healthier on their minds and longer bright-minded.
    3. Yeah, probably. But it won't be as popular as it os in the U.S. All in all Poles are essentially a bit less dumb than Americans.

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